Improving Customer Experience Through Automatized Communication

About the talk

Businesses' communication with customers has been rapidly changing, and the COVID pandemic has only poured oil on the fire. Customers' need for instant information has driven the development of AI chatbots that can recognize the intent and provide immediate assistance. In this talk, you will learn from the experience of early adaptors, see the scope of this evolution and most common and creative use cases, and their results. This session aims to give you knowledge and ideas on how to automatize your communication, utilize an omnichannel approach, and solve use cases with the help of chatbots.

Ante Stjepanović

Product Marketing Manager @ Infobip

Ante Stjepanovic leads the Go-To-Market strategy for Infobip's AI chatbot solution. He closely collaborates with clients and developers, continuously following market trends to improve customer experience in all stages of their journey. At Web Summer Camp Ante will be talking about improving customer experience through automated communications.

Magdalena Sekulić Ljubić

Product Owner @ Hrvatski Telekom

Magdalena Sekulić Ljubić is a Product Owner in Hrvatski Telekom with a focus on SaaS solutions. With her experience in customer care, sales, and marketing, Magdalena's goal is to improve UX through different communication channels. At WSC Magdalena will join Ante Stjepanovic to talk about improving customer experience through automated communications.